Jersey Shore is on MTV and you don’t want to miss the next hookup or cat fight! We all wait for the moment during our favorite show where we can run to the bathroom or grab some snacks from the kitchen. No one really cares about the commercials; yet, companies pay millions of dollars to advertise their products on TV. Is it worth it?
To me, yes! I love commercials! Just today, I saw one of my favorites from Geico car insurance. Geico commercials aren’t only humorous; they get the message of “saving money” across as well. The commercial I saw showed the Geico Gecko at lunch with his boss. The Gecko was explaining that he had gotten great news that people love the company’s claim service. He emphasizes that repairs are fast and guaranteed.
The Gecko’s boss, whose name is never revealed in any of the Geico commercials and is referred to as “sir”, ignores the Gecko and asks about the cellular phone sitting on the table. Sometimes I wonder that if they should ever choose to give “sir” a name, what would it be, and would it take away from the Geico brand. In a way, the names of the Gecko and the boss are not important; the message that they send is what’s significant.
The Gecko goes on to explain that it is his cell phone, leaving the boss stumped at how the small gecko could carry the phone and the wallet that he takes money out of to pay the lunch bill.
The look on the boss’s face gave away his confusion, which made me laugh. I felt like I could connect with him on a certain level, because I thought the exact same thing when I saw the mobile device on the restaurant table. How in the world could that little gecko hold the phone, which I noticed was a Blackberry (the same brand I own), that was the same size as him! Crazy, right?!
It’s interesting that even in advertisements; companies promote other companies through product placement. I wonder how much Blackberry spent in order for their product to be in Geico’s commercial. In another one of their commercials, I also noticed a Reese’s package.
Most of the commercials from Geico involve humor. I can’t speak for other people, but I would pass up a bag of chips or a trip to the bathroom to see funny commercials, especially if I am consumer of the product.
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